What to Wear in 2023: TikTok’s Fashion Trends


there trendsetter, have you been keeping up with the latest fashion hacks on TikTok? If not, you’re in for a wild ride in 2023. The influencers and creators on TikTok have been hard at work coming up with ingenious new looks that are sure to get you noticed at parties or rack up those double taps on Instagram. We’re talking everything from upside-down bikinis to detachable pants, neon everything to the comeback of scene hair. There are not for the faint of heart, but if you’re bold enough to try them, you’ll be at the cutting edge of fashion. Get ready to turn some heads as you strut down the street in these 13 must-try TikTok fashion trends of 2023. The era of ‘anything goes’ is upon us. Are you brave enough to wear what the future holds?

Retro Fashion Is Back: Y2K and 90s Styles Dominating TikTok


Retro fashion is making a huge comeback on TikTok. Styles from the 90s and Y2K era are dominating “TikTok’s Fashion Trends”.

Crop tops, baggy jeans, chunky sneakers – it’s like the 90s all over again. The resurgence of these fun, nostalgic styles shows that fashion is cyclical.

Scrunchies, butterfly clips, and claw clips are taking over as the must-have hair accessories. Remember rocking mini backpacks, chokers, and belt bags? They’re popular once more thanks to TikTok influencers bringing back these throwback trends.

The Y2K esthetic, referring to pop culture in the early 2000s, is also gaining popularity. Metallic makeup and flipped hairstyles straight out of a 90s boy band music video are topping beauty trends.

While retro styles can be over the top, you can incorporate elements into a modern look. Add a scrunchie, choker or belt bag to elevate your normal outfit. Try a cropped cardigan, Doc Martens or flared leggings. Small touches of the past blended with today’s fashions create a nostalgic yet contemporary vibe.

Reviving styles of decades past shows fashion is cyclical. Trends fade but then return with a vengeance. TikTok has allowed younger generations to rediscover and repopularize retro fashion. And the 90s and Y2K eras continue to inspire modern esthetics, proving their fashion influence still reigns decades later.

Statement Pieces: Bold Prints, Patterns and Colors Trending


Get ready for an explosion of color and patterns in 2023. Statement pieces are trending, and TikTok’s fashionistas are embracing bold prints, psychedelic patterns and vibrant hues.

Color Blocking and Clashing

Color blocking – combining complementary and clashing colors in an outfit – will be huge. Think orange and blue, green and red or purple and yellow. For extra flair, choose patterns in the same bold hues. Don’t be afraid to experiment with unusual color combos to create a memorable look.

Retro Prints

1960s and ’70s-inspired prints are making a comeback, like paisley, floral and geometric shapes. Pair a floral mini dress with knee-high boots or a paisley button-down shirt with bell bottoms. psychedelic prints, like tie dye, will also be popular again.

Statement Accessories

Big, bright accessories are an easy way to hop on the statement trend without going over the top. Look for bags, shoes, hats, scarves and jewelry in neon colors, metallics or featuring retro prints. A colorful statement piece pairs perfectly with an otherwise neutral outfit.

Whether you prefer to make a splash with a vibrant mini dress or just add a pop of color with accessories, statement pieces are a fun fashion trend anyone can rock. Embrace color and pattern and get ready to turn heads in 2023! Express yourself through fashion and have fun with the wildest prints and boldest hues.

Accessorize Like an Influencer: Bucket Hats, Bags & Sunglasses


Bucket hats, designer bags and statement sunglasses are must-have accessories if you want to channel your favorite TikTok influencers.

Bucket Hats

Bucket hats are the trending hats on TikTok. Influencers like Addison Rae and Charli D’Amelio are rocking bucket hats in videos, and their millions of followers are emulating the look. Comfy and casual, bucket hats provide shade from the sun in an effortlessly cool way. Look for bucket hats in solid colors, or fun prints like tie-dye, floral or animal print.

Designer Bags

TikTok influencers know that the perfect designer handbag completes any outfit. Louis Vuitton, Gucci, Prada and Chanel bags are prominently featured in TikTok videos. If those are out of your budget, you can find similar styles from contemporary brands like Coach, Kate Spade or Michael Kors. Crossbody bags, satchels and belt bags are popular silhouettes that transition from day to night.

Statement Sunglasses

Make a stylish statement and protect your eyes from the sun with a bold pair of sunglasses. Oversized frames, reflective or mirrored lenses and unique shapes are on-trend. Influencers are wearing styles from brands like Quay Australia, Le Specs and Ray-Ban. Look for sunglasses in fun colors like rose gold, neon or pastel for an eye-catching accessory.

Following the lead of your favorite TikTok influencers, accessorize your outfits with a bucket hat, designer bag, and statement sunglasses. You’ll be twinning with the trendsetters of TikTok in no time. Stay on the cutting edge of fashion by keeping an eye on the latest influencer videos—the next must-have accessory could go viral at any moment!


So there you have it, the latest fashion trends heading your way in 2023 according to TikTok’s most stylish creators. While some of these trends may seem a bit over the top, don’t be afraid to experiment with bolder looks and express yourself. Even if you start small by just adding a pop of color here or some statement jewelry there, you’ll be well on your way to developing your own signature style. After all, true style comes from within. So get inspired, have fun with it and make 2023 your most fashionable year yet! The future is yours to create.

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